How We Use AI as a Strategic Partner- not a Shortcut- Inside Our PR Firm
By Michelle Mekky • Mekky Media Relations
In business, as in life, everything comes back to connection. It’s what builds trust, shapes perception and ultimately determines whether a company stands out or fades into the background. After more than two decades working alongside founders, executives and teams through moments of growth, crisis and reinvention, one truth has remained constant: no matter how fast technology evolves, authenticity remains a leader’s greatest advantage.
