How Être Girls Lands Massive Fortune 500 Brand Deals

How do you get teenage girls into the boardrooms of Google, Spotify, TikTok, and YouTube? You ask them what they want, and then you build it.

In this powerhouse episode of the High Achieving Female Podcast, we sit down with Illana Raia, former M&A attorney, guest lecturer at Columbia University, and the brilliant founder & CEO of Être Girls (a global mentorship platform for middle and high school girls).

Illana shares her incredible transition from negotiating multi-million dollar corporate mergers to becoming an Inc. 500 female founder. She breaks down the exact strategies she used to secure legendary partnerships with massive tech giants, the Golden Globe Foundation, and Reese Witherspoon’s media company, Hello Sunshine.

If you are an entrepreneur trying to land major corporate sponsors, a mom looking to boost your daughter’s confidence, or a corporate leader wanting to mentor the next generation, this episode is a masterclass in strategic partnerships and authentic impact.

In this video, you will learn:

• How a background in corporate law gives you an unfair advantage in entrepreneurship.
• The number one mistake founders make when pitching top-tier brand partnerships.
• Shocking data on the "Confidence Gap" and why girls' optimism drops by over 50% by age 18.
• Why 9 out of 10 girls say mentorship is the key to raising their hand in the classroom and boardroom.
• How to get your local school or daughter involved in Être's global network of clubs and TED-Ed programs.