Ep 93 - From From Tragedy to Trailblazer with Whitney Yates

High Achieving Female Podcast Powered by KNOW

Special Series: Up Close with Whitney Yates of Yates Buick GMC

Whitney Yates-Woods didn’t plan to lead a multi-million dollar car dealership, but when life shifted, so did her purpose. In this episode, discover how she stepped into the driver’s seat—navigating grief, overcoming industry bias, and proving that women belong in power, even in the male-dominated world of automotive sales.

From revolutionizing dealership marketing to finding harmony in motherhood and business, Whitney’s story is a roadmap for resilience, reinvention, and unstoppable ambition. If you’ve ever been underestimated or told you don’t belong, this one’s for you.

The key moments in this episode are:

• 06:48 – Taking Over the Dealership Unexpectedly

• 09:57 – Facing Gender Bias in the Automotive World

• 12:43 – Building Trust Through Authentic Marketing

• 16:06 – Juggling Sales and Family Life

• 20:13 – Conquering Self-Doubt

• 24:20 – Learning From Mistakes

• 26:21 – Running a Business While Raising Kids

Links:

• Stay connected and become a KNOW Insider. Go behind the scenes, access Insider-Only content, masterclasses, and more: https://theknowwomen.com/

• Learn more about Yates Buick GMC: https://www.yatesbuickgmc.com/

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Podcast Production:

Produced by our friends at The Found House.